Paperback (15 Apr 2003)
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Designed as a student text for teaching the dynamics of international business this volume explores the cross-cultural environment in which much of modern business is conducted. The contributors primarily address culture clash, a phenomenon that recurs throughout the whole book.
| ISBN: | 9789832473176 |
| Publisher: | Pearson Education Asia |
| Imprint: | Pearson Education Asia |
| Pub date: | 15 Apr 2003 |
| DEWEY: | 658.049 |
| DEWEY edition: | 21 |
| Number of pages: | 292 |
| Weight: | -1g |
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