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Invisible Gold in Asia

Invisible Gold in Asia Creating Wealth Through Intellectual Property

Paperback (07 Mar 2011)

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    Publisher's Synopsis

    David Llewelyn challenges Asian businesses to build up their reserves of 'invisible gold' and governments to build a culture that encourages and rewards innovation and creativity. He explains what the rights are, answers the questions and sheds much-needed light on this crucial aspect of doing business in the 21st century.

    Book information

    ISBN: 9789812618900
    Publisher: Marshall Cavendish Business
    Imprint: Marshall Cavendish Business
    Pub date:
    DEWEY: 346.5048
    DEWEY edition: 22
    Number of pages: 319
    Weight: 444g
    Height: 228mm
    Width: 151mm
    Spine width: 26mm

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