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Interviewing Procedures

Interviewing Procedures A Manual for Survey Interviewers

Hardback (30 Jan 1958)

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Publisher's Synopsis

This is a concise and practical manual of instruction for the guidance and training of interviewers gathering data for all types of surveys. It clearly presents specific principles and techniques for interviewing, area probability sampling, and recognizing forms of interviewer bias. A useful glossary of terms is provided. The book is intended primarily for college and university research groups and for courses dealing with public opinion and marketing research. Originally published in 1958. A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.

About the Publisher

The University of North Carolina Press

Book information

ISBN: 9780807807477
Publisher: The University of North Carolina Press
Imprint: The University of North Carolina Press
Pub date:
Number of pages: 64
Weight: -1g
Height: 229mm
Width: 152mm