Publisher's Synopsis
International Business Strategy in Emerging Markets is a book that talks about the various kinds of strategies that are important and being taken up by the several businesses around the world that help them to capitalize on the developing markets and the opportunities that keep cropping up in those parts. The business strategies have to be really well chalked out for international cooperation and trade and for them to be applicable across borders. The book tries to educate the readers about the fundamentals of forming such strategies and also provides a look into some widely followed internal business strategies at present.
