Book (13 Jul 2016)
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This episode of AMA TV focuses on current and upcoming customer needs. First are a series of insights from futurist Brian David Johnson, then an examination of how an organization can improve the customer experience by reviewing currently available data.
| ISBN: | 9781473986466 |
| Publisher: | American Marketing Association |
| Imprint: | American Marketing Association |
| Pub date: | 13 Jul 2016 |
| DEWEY: | 658.8 |
| DEWEY edition: | 23 |
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