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Innovation Management by Promoting the Informal

Innovation Management by Promoting the Informal Artistic, Experience-Based, Playful

2012nd edition

Paperback (11 Jun 2014)

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Publisher's Synopsis

This book explores new approaches to successful innovation - with all uncertainty. Its focal points are management of the informal and a new perspective of human work: innovation work is based on artistic, experience-based and playful action.
The book helps recognize and utilize new success potentials for innovation in enterprises. It addresses managers and experts who are interested in promoting innovation in practice. Moreover, scientists will gather new interdisciplinary insights into innovation management and work organization from this book.

Book information

ISBN: 9783642438639
Publisher: Springer Berlin Heidelberg
Imprint: Springer
Pub date:
Edition: 2012nd edition
Language: English
Number of pages: 230
Weight: 379g
Height: 235mm
Width: 155mm
Spine width: 13mm