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Improve Your Competitive Strategy

Improve Your Competitive Strategy A Guide for the Healthcare Executive

Book (01 Jan 2002)

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Publisher's Synopsis

Healthcare consultant Zuckerman argues that competitive strategy should be seen as primarily involving the categories of corporate versus product and market strategy, growth versus nongrowth, and organizational behavior. He explores the strategic frameworks that the business world has used and applies lessons to the healthcare industry. Vertical an

Book information

ISBN: 9781567931778
Publisher: Health Administration Press
Imprint: Health Administration Press
Pub date:
DEWEY: 362.1068
DEWEY edition: 21
Language: English
Number of pages: 262
Weight: 371g
Height: 234mm
Width: 152mm
Spine width: 19mm