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How to Think Like the World's Greatest Marketing Minds

How to Think Like the World's Greatest Marketing Minds - The Leader's Edge

Hardback (01 Sep 2000)

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Publisher's Synopsis

In this book, readers will learn the winning strategies behind well-known business people and others who have mastered, and defined the art of marketing. The book will feature anecdotes, quotes and interactive features designed to inspire readers.

Book information

ISBN: 9780071360708
Publisher: McGraw-Hill
Imprint: McGraw-Hill
Pub date:
DEWEY: 658.8
DEWEY edition: 21
Number of pages: 190
Weight: 360g
Height: 203mm
Width: 142mm
Spine width: 21mm