Publisher's Synopsis
Either you're part of the social business steamroller . . . or you're part of the road. Every business must become a finely-tuned social business to prosper in today's digital world. And LinkedIn is the essential lever for achieving success. Find out how to REALLY use LinkedIn to:
StandOut in Social Business
- Align your personal, professional, and corporate brands to StandOut on LinkedIn(TM)
- So that your entire organization projects socially credible thought leadership to a global audience
- And then turns that audience into a community of REALLY fervent fans.
StandOut in Social Selling
- Inspire your sales team with socially credible strategies that succeed with a socially savvy audience
- Accelerating results at each stage of the new social sales funnel
- Hitting the sales targets that REALLY matter to the organization.
StandOut in Social Recruiting
- Effectively position yourself as the employer of choice to a social generation
- Allowing your recruiting team to find, win and hold the best talent to win the costs of hiring delays and turnover.
- Driving down the costs of hiring delays and turnover.
