Publisher's Synopsis
The aim of this guide is to help engineers communicate effectively with non-engineers in a business context. The text considers the various methods of communication used in business, and teaches the development of communication skills. Major chapters deal with spoken communication, written communication, and business presentations and meetings. Cross-cultural and international aspects of business communication are considered. A chapter on the use of information technology deals with IT as a personal aid, and explores all forms of audio-visual presentations.
