Publisher's Synopsis
Gives advice on planning an advertising campaign, explains how to use the media effectively, and suggests promotions.
Book (01 Jan 1983)
Not available for sale
Out of stock
Gives advice on planning an advertising campaign, explains how to use the media effectively, and suggests promotions.
ISBN: | 9780814457757 |
Publisher: | American Management Associations |
Imprint: | American Management Associations |
Pub date: | 01 Jan 1983 |
DEWEY: | 659.1 |
DEWEY edition: | 19 |
Language: | English |
Number of pages: | 202 |
Weight: | -1g |