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How Today's Rich Give

How Today's Rich Give What You Need to Know to Raise a Lot More Money from Wealthy Donors

Audio-visual / Multimedia Item (22 Sep 2003)

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Publisher's Synopsis

How Today′s Rich Give provides practical ideas on how to identify and approach the new millionaires, how to speak their language, and what challenges fundraisers may encounter in approaching them. An accompanying slide presentation helps listeners apply these insights within their own development programs, offering fundraisers both new insights about their existing donor bases and solid, tested methods for expanding their prospecting to promising new arenas.

Book information

ISBN: 9780787972462
Publisher: Jossey-Bass
Imprint: Jossey-Bass
Pub date:
Language: English
Weight: 106g
Height: 126mm
Width: 142mm
Spine width: 10mm