Publisher's Synopsis
Discover the transformative power of Artificial Intelligence (AI) in the ever-evolving field of marketing with "How Big AI is in Marketing." This comprehensive guide delves into the multifaceted roles and impacts of AI across various marketing disciplines, from content personalization and SEO optimization to customer relationship management and beyond.
Explore in-depth case studies from industries such as retail, healthcare, automotive, and entertainment, showcasing how AI has revolutionized marketing strategies and business outcomes. Each chapter offers practical insights and real-world examples from leading companies that have successfully integrated AI into their operations, providing readers with actionable strategies for leveraging AI to enhance their marketing efforts.
Learn about the latest tools and technologies, including AI-driven analytics platforms like Google Analytics, Adobe Sensei, and Salesforce Einstein, which empower marketers to predict consumer behavior, automate complex processes, and deliver exceptionally personalized customer experiences.
Whether you're a marketing professional aiming to sharpen your AI knowledge or a business leader looking to transform your organization's marketing strategies, "How Big AI is in Marketing" equips you with the essential knowledge and skills to navigate the digital marketing landscape using the power of AI.
With expert insights and forward-looking analysis, this book is your essential guide to understanding and implementing AI in marketing, ensuring you stay ahead in a competitive digital marketplace. Embrace the future of marketing with AI and transform your approach to achieve unprecedented success.
