Publisher's Synopsis
Unique in its emphasis on helping `in the real world′, this volume explores the group of behaviours variously labelled as helping, altruistic or prosocial. Contributors discuss helping behaviour as it naturally occurs in people′s daily lives, rather than that captured in an artificial laboratory. Moreover, while earlier studies generally sought explanations for people not helping, this volume addresses such issues as how offers of assistance affect the help-seeker, what sort of person is likely to help and what are the negative aspects, or costs, of helping relationships.
