Publisher's Synopsis
Beginning with the basics of writing a business plan, this wide-ranging resource moves on to cover sophisticated topics such as how to navigate the world of venture capital funding and strategies for turning technological innovations into successful marketplace realities. Harvard Business Review on Entrepreneurship offers valuable insights for all types of business pioneers. The Harvard Business Review Paperback Series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the landmark ideas that have established the Harvard Business Review as required reading for ambitious business people in organizations around the globe. Articles include: The Questions Every Entrepreneur Must Answer by Amar V. Bhide; How to Write a Great Business Plan by William A. Sahlman; How Entrepreneurs Craft Strategies That Work by Amar V. Bhide; How Much Money Does Your New Venture Need? by James McNeill Stancill; Milestones for Successful Venture Planning by Zenus Block and Ian C. MacMillan; Strategy vs. Tactics from a Venture Capitalist by Arthur Rock; Bootstrap Finance: The Art of Start-Ups by Amar V. Bhide; and Commercializing Technology: What the Best Companies Do by J. Michael Nevens, Gregory L. Summe, and Bro Uttal.
