Paperback (29 Jun 1991)
Not available for sale
Out of stock
A guide to the responsibilities and functions of sales and marketing management, this book examines the differences between selling and marketing and offers advice on marketing techniques. Topics discussed include sales forecasting, marketing analysis, advertising and product development.
| ISBN: | 9780749405076 |
| Publisher: | Kogan Page |
| Imprint: | Kogan Page |
| Pub date: | 29 Jun 1991 |
| DEWEY: | 658.81 |
| DEWEY edition: | 20 |
| Language: | English |
| Number of pages: | 337 |
| Weight: | 600g |
| Height: | 234mm |
| Width: | 156mm |
$0.94off
Managing People
Paperback
Published 11 Nov 2021
Save $0.94
$14.07off
Social Media Marketing for Busi...
Paperback
Published 03 Mar 2022
Save $14.07
$11.54off
The Dichotomy of Leadership
Hardback
Published 26 Sep 2018
Save $11.54
No Bullsh*t Change
Paperback
Published 29 Feb 2024
$0.11off
The One Thing
Paperback
Published 25 Apr 2014
Save $0.11
$2.28off
Dare to Lead
Paperback
Published 11 Oct 2018
Save $2.28
$0.02off
Start With Why
Paperback
Published 06 Oct 2011
Save $0.02
$0.95off
Essentialism
Paperback
Published 07 Jan 2021
Save $0.95