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Handbook of Marketing for Continuing Education

Handbook of Marketing for Continuing Education

Hardback (05 Apr 1989)

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Publisher's Synopsis

This book brings together original chapters from leading scholars and practitioners to provide comprehensive guidance for effectively marketing continuing education programs and courses.

Book information

ISBN: 9781555421427
Publisher: Jossey-Bass
Imprint: Jossey-Bass
Pub date:
DEWEY: 374.00688
DEWEY edition: 19
Number of pages: 521
Weight: 1008g
Height: 220mm
Width: 191mm
Spine width: 49mm