Publisher's Synopsis
"Growth & Performance Marketing " - BY ANGSHUMAN CHATTERJEE
"Mastering Full-Funnel Strategies for Sustainable Success" - Unlock the ultimate blueprint for scaling brands, startups, and enterprises in the digital age with "Growth & Performance Marketing"-your go-to guide for mastering modern marketing through data-driven strategy, product-led innovation, and ROI-focused execution.This power-packed book is like a Master Guide and is divided into two core parts:
Growth Marketing and Performance Marketing,
covering 12 transformational chapters that equip readers with a comprehensive toolkit for real-world application.