Grow the Pie

Grow the Pie How Great Companies Deliver Both Purpose and Profit

Hardback (26 Mar 2020) | English

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Synopsis

What is a responsible business? Common wisdom is that it's one that sacrifices profit for social outcomes. But while it's crucial for companies to serve society, they also have a duty to generate profit for investors - savers, retirees, and pension funds. Based on the highest-quality evidence and real-life examples spanning industries and countries, Alex Edmans shows that it's not an either-or choice - companies can create both profit and social value. The most successful companies don't target profit directly, but are driven by purpose - the desire to serve a societal need and contribute to human betterment. The book explains how to embed purpose into practice so that it's more than just a mission statement, and discusses the critical role of working collaboratively with a company's investors, employees, and customers. Rigorous research also uncovers surprising results on how executive pay, shareholder activism, and share buybacks can be used for the common good.

About the Publisher

Cambridge University Press

Cambridge University Press

Cambridge University Press dates from 1534 and is part of the University of Cambridge. We further the University's mission by disseminating knowledge in the pursuit of education, learning and research at the highest international levels of excellence.

Book information

ISBN: 9781108494854
Publisher: Cambridge University Press
Imprint: Cambridge University Press
Pub date:
DEWEY: 658.408
DEWEY edition: 23
Language: English
Sales rank: 11402
Number of pages: 250
Weight: 666g
Height: 161mm
Width: 234mm
Spine width: 29mm