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Graph Design for the Eye and Mind

Graph Design for the Eye and Mind

Paperback (10 Aug 2006)

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Publisher's Synopsis

Many graphs fail because they do not take into account the goals, needs and abilities of the viewers. This book addresses the problems that arise when we attempt to convey information with visual displays such as graphs by presenting eight psychological principles for constructing effective graphs.

About the Publisher

Oxford University Press

Oxford University Press is a department of the University of Oxford. It furthers the University's objective of excellence in research, scholarship, and education by publishing worldwide. Our products cover an extremely broad academic and educational spectrum, and we aim to make our content available to our users in whichever format suits them best.We publish for all audiences-from pre-school to secondary level schoolchildren; students to academics; general readers to researchers; individuals to institutions. Our range includes dictionaries, English language teaching materials, children's books, journals, scholarly monographs, printed music, higher education textbooks, and schoolbooks.

Book information

ISBN: 9780195306620
Publisher: Oxford University Press
Imprint: Oxford University Press
Pub date:
DEWEY: 001.4226
DEWEY edition: 22
Number of pages: 290
Weight: 800g
Height: 260mm
Width: 190mm
Spine width: 21mm