Publisher's Synopsis
The terms of success! A jargon-free, 21st-Century dictionary of printing, publishing and digital media! This up-to-date pocket guide is ideal for printers, publishing and graphic arts professionals who must communicate accurately with customers, suppliers and colleagues. With 3,500+ concise definitions and 120+ illustrations, it covers the entire graphic communications field. This brand-new 3rd Edition includes in-depth coverage of todays revolutionary technologies for: Color printing. Computer networking. Digital multimedia. Electronic publishing Internet/intranet communications. Bonus features make the Glossary of Graphic Communications even more useful! Lists of common file extensions help you identify 'mystery files'. Quick-reference lists make sense of all those new acronyms. A detailed bibliography tells you exactly where to learn more. Whether youre a designer using graphics software, a marketing professional pricing a print job, or a printer explaining a customers options, youll use the Glossary of Graphic Communications constantly!
