Publisher's Synopsis
Modern commercial teams are stuck in a loop: more meetings, more tools, more dashboards. And yet many still feel like they are falling short. From Busy to Better challenges the old productivity playbook and offers a smarter path forward.
Written for Commercial leaders, this book is a practical guide to building systems that scale without burnout. You'll learn how to:
- Trade activity for outcomes
- Streamline with purpose, not panic
- Use AI to expand capacity, not just speed
- Align metrics with impact
- Lead change that sticks
Whether you're running lean or scaling quickly, this book helps you clear the noise, unlock your team's potential, and build a culture where better work isn't the exception, it's the norm.
