Publisher's Synopsis
The goal of this text is to introduce the business major and particularly the non-finance major to the broad field of finance rather than just corporate finance. Mayo's is one of the only books that attempts coverage of all three major areas of finance, while maintaining a level appropriate for introductory courses in both 2-year and 4-year schools. Since many students will have only this exposure to the subject, the text gives them a working knowledge of all aspects of introductory finance.
