Publisher's Synopsis
The fast-food sector contains a number of popular franchises, including McDonald's, KFC and Taco Bell (YUM), and Wendy's (WEN). McDonald's has led the fast-food industry in terms of overall sales and number of restaurants worldwide, followed by Subway and Starbucks (SBUX).
Fast-food chains earned much of their success by offering quick, inexpensive meals that are always made exactly the same way. However, over the last few years, fast-casual restaurants have continued to eat into the market share of leading quick-service chains.
Why don't you learn from the big thinkers? Start-Up your fast food restaurant right now with this book
In this book, you will learn all about the fast-food industry - starting your own quick-service restaurant and what franchises are made of.
You will Learn:
The history and basic industry of fast food
How fast food and franchises got their start
What it takes to be an entrepreneur
Exactly what it takes to start your business from scratch
How to deal with financiers
How to cover all the bases with insurances, licensing, and equipment
How and when to expand your business
What the future trends of this industry are
Exactly what franchising means, what costs are included in a franchise, and the pros and cons of buying into a franchise vs. starting out on your own
Financing and the corporate culture once you take on a franchise business
Buy this book now.
