6th Edition
Paperback (08 Jul 2002)
Not available for sale
Out of stock
An extensive process of market research & product development has formed the basis for this new edition. It covers all of the underlying concepts, processes of development & analytical methods of corporate strategy within a variety of organisations.
| ISBN: | 9780273676638 |
| Publisher: | Pearson Education |
| Imprint: | Financial Times/Prentice Hall |
| Pub date: | 08 Jul 2002 |
| Edition: | 6th Edition |
| DEWEY: | 658.4012 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 1082 |
| Weight: | 1860g |
| Height: | 216mm |
| Width: | 138mm |
| Spine width: | 37mm |
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