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Experimental Business Research

Experimental Business Research Volume III: Marketing, Accounting and Cognitive Perspectives

2005

Hardback (14 Sep 2005)

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Publisher's Synopsis

Includes papers that were presented at the Second Asian Conference on Experimental Business Research held at the Hong Kong University of Science and Technology (HKUST) on December 16-19, 2003. This work adopts laboratory based experimental economics methods to study an array of business and policy issues spanning the entire business domain.

Book information

ISBN: 9780387242156
Publisher: Springer US
Imprint: Springer
Pub date:
Edition: 2005
Language: English
Number of pages: 318
Weight: 656g
Height: 234mm
Width: 156mm
Spine width: 20mm