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Everything You Need to Know About Marketing Your Paralegal Program

Everything You Need to Know About Marketing Your Paralegal Program

1st edition

Spiral / Comb Bound (01 Jan 2000)

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Publisher's Synopsis

A reference manual for paralegal program administrators.

Edited by a recognized marketing and paralegal career expert, this guide offers highly successful marketing secrets from top program directors, and is filled with suggestions designed to guarantee a program's success-e.g., how to attract more students, increase revenues and satisfy the board, utilize inexpensive in-house PR and advertising resources, and get that "Madison Avenue" look on promotional materials.

Book information

ISBN: 9780929563572
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: 1st edition
Language: English
Weight: 318g
Height: 277mm
Width: 218mm
Spine width: 5mm