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European Business

European Business An Issue-Based Approach

Paperback (26 May 1992)

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Publisher's Synopsis

Written for students of European and international business, this text addresses the present and likely future issues facing the players in European business. Amongst the areas covered are competition policy, workplace issues, marketing strategies for Europe and Europe in the world economy.

Book information

ISBN: 9780273036951
Publisher: Pitman
Imprint: Pitman
Pub date:
DEWEY: 650.094
DEWEY edition: 20
Language: English
Number of pages: 308
Weight: 483g
Height: 234mm
Width: 156mm