Publisher's Synopsis
A systematic, non-mathematical, managerial approach to the development and management of new products, and life-cycle management of existing products.
Hardback (01 Sep 1986)
Not available for sale
Out of stock
A systematic, non-mathematical, managerial approach to the development and management of new products, and life-cycle management of existing products.
ISBN: | 9780132865845 |
Publisher: | Pearson Education |
Imprint: | Pearson |
Pub date: | 01 Sep 1986 |
DEWEY: | 658.575 |
DEWEY edition: | 19 |
Language: | English |
Number of pages: | 340 |
Weight: | 573g |
Height: | 235mm |
Width: | 158mm |
Spine width: | 22mm |