4th Edition
Paperback (27 Jul 2005)
Not available for sale
Out of stock
A streamlined and traditional approach to marketing research for students approaching the subject for the first time.
| ISBN: | 9780273694946 |
| Publisher: | Pearson Education |
| Imprint: | Financial Times Press |
| Pub date: | 27 Jul 2005 |
| Edition: | 4th Edition |
| DEWEY: | 658.83 |
| DEWEY edition: | 22 |
| Language: | English |
| Number of pages: | 591 |
| Weight: | 1170g |
| Height: | 245mm |
| Width: | 188mm |
| Spine width: | 28mm |
Bundle: MKTG, 13th + MindTap, 1...
Paperback
Published 18 Jun 2020
$3.89off
The End of Marketing
Paperback
Published 03 Oct 2021
Save $3.89
$14.49off
Consumer Behaviour
Paperback
Published 01 Dec 2021
Save $14.49
$5.10off
Effective Brand Building
Paperback
Published 03 Jan 2025
Save $5.10
$3.83off
Responsible Marketing
Paperback
Published 03 Dec 2024
Save $3.83
$3.76off
Fashion Marketing and Communica...
Paperback
Published 11 Dec 2024
Save $3.76
Badvertising
Paperback
Published 20 Sep 2024
$5.15off
Building B2B Relationships
Paperback
Published 03 Dec 2024
Save $5.15