Publisher's Synopsis
In today's competitive world the Customer satisfaction is one of the important objectives for any company or Business organization. But to achieve this objective the Logistics and Supply Chain Management emerged as the ultimate tool. The Main objectives of the Logistics and Supply Chain Management A Right Product, Right Place, Right Price, Right Quality, Right Quantity, and in the hands of Right Customer. To fulfill these objectives the Logistics like Generic Components as Procuring the Raw Materials from Tier suppliers, Vendors, Ordering, Purchasing, Processing, Operating, Branding, Bulk Braking, Transporting, Ware Housing, Material Handling, Packaging, Distributing to the Customer, End user, Gap Management, Processing like Primary components of Manufacturing, Project Management, Supportive components like Physical Distribution Management with help of Channel Evaluation, selection, Channel Management etc., play very vital role in reaching the product to the end user.
