Hardback (15 Apr 2004)
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An expert in marketing in developing countries, the author equips readers with proven techniques and practices to uncover and realise profitable opportunities. He offers insight into initiating your global strategy, determining the best way to enter the market, monitoring results and much more.
| ISBN: | 9780538726986 |
| Publisher: | Thomson/South-Western |
| Imprint: | Thomson/South-Western |
| Pub date: | 15 Apr 2004 |
| DEWEY: | 658.84091724 |
| DEWEY edition: | 22 |
| Language: | English |
| Number of pages: | 186 |
| Weight: | 476g |
| Height: | 229mm |
| Width: | 152mm |
| Spine width: | 13mm |
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