Hardback (21 Feb 2001)
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Out of stock
All five senses can be used as marketing tools to engage today's cynical consumers on deeper emotional levels, and help sell any product or service. This book includes case histories in its explanation of how to develop strong brand personalities.
| ISBN: | 9781874111504 |
| Publisher: | Windsor |
| Imprint: | Windsor |
| Pub date: | 21 Feb 2001 |
| DEWEY: | 658.8343 |
| DEWEY edition: | 21 |
| Number of pages: | 319 |
| Weight: | -1g |
| Height: | 227mm |
| Width: | 151mm |
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