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--Learn economics through real business examples.
Hubbard/O'Brien explains the basics of economics by demonstrating how real businesses use economics to make real decisions everyday. This is something all readers can connect to, as they encounter businesses in their daily lives. And regardless of future career path-opening an art studio, doing social work, trading on Wall Street, working for the government, or bartending at the local pub-readers will benefit from understanding the economic forces behind their work.
