EUPRERA Conference 2013 19 - Journal of Communication Management

Anne Gregory (editor)

Paperback (09 Feb 2015)

Not available for sale

Out of stock

Publisher's Synopsis

This eBook contains chapters on A 'Practice Turn' for Global Public Relations: An Alternative Approach; The German plagiarism crisis: Defending and explaining the workings of scholarship on the front stage; Mapping communication management competencies for European practitioners: ECOPSI an EU study; Advancing the country image construct from a public relations perspective: from model to measurement; Shock events and corporate announcement and Tetra Pak Italy's ingredient branding: An exploratory case of strategic communication.

About the Publisher

Omnibus Press

Over the succeeding decades Omnibus has published many best-selling definitive biographies on most of pop and most of rock's greatest superstars. Previous titles include Morrissey & Marr: The Severed Alliance by Johnny Rogan, The Dark Story of Eminem by Nick Hasted, Dear Boy: The Life Of Keith Moon by Tony Fletcher, Catch A Fire: The Life of Bob Marley by Timothy White, Little Girl Blue: The Life Of Karen Carpenter by Randy L. Schmidt, Under The Ivy: The Life & Music Of Kate Bush by Graeme Thomson, Muse: Out of this World (updated edition) by Mark Beaumont - all of which are regularly cited by magazines, fans and critics alike as being amongst the finest music artist related biographies ever published.