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Do-It-Yourself Advertising

Do-It-Yourself Advertising

Hardback (15 Mar 1993)

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Publisher's Synopsis

Hahn and Mangun describe how to create high-impact advertising on a limited budget, offering practical techniques and insights into every major form of advertising. This edition includes Internet advertising and new desktop publishing techniques.

Book information

ISBN: 9780471553892
Publisher: Wiley
Imprint: John Wiley & Sons, Inc.
Pub date:
DEWEY: 659.1
DEWEY edition: 20
Language: English
Number of pages: 288
Weight: 737g
Height: 259mm
Width: 185mm
Spine width: 26mm