Publisher's Synopsis
★★How do you refine existing processes to streamline workflows, improve customer experiences, and create new opportunities? How do you gather data specific to your operations and your customers to measure performance, forecast trends, and improve products?★★
Digital transformation is less about technology and more about your business strategy. It's about your people, your process, and your data. How do you change your work culture so that your employees collaborate better, become more productive, and start innovating?In order to thrive in the digital age, organizations need leadership that can lead their transformation through innovation. They need to change existing business models, introduce new products and services, and guide the entire team through the process. Digital transformation is not just for larger enterprises; small and medium-sized businesses also need to transform digitally to stay competitive and scale operations for further growth.
Digital transformation requires strategic thinking. You can't implement technology without understanding its real value for your business. For a successful transformation, you must create a digital roadmap and use it as a guiding principle. Your team's readiness to support business objectives and foster a culture of innovation is crucial for meeting your goals.
New digital technologies are advancing at a fast pace, which makes it difficult for most organizations to maintain in-house resources with the required skills. Many organizations are testing new technologies for business value. Don't be left out. While it may seem like a massive undertaking, you don't have to take on a digital transformation alone. Rely on technology partners to help you address your specific needs and to accelerate your transformation.
Digital transformation is not an overnight change, but rather an ongoing journey that continues as digital technologies advance and business needs evolve.
This book gives a comprehensive guide on the following:
- Understanding digital transformation
- Botnets and beyond
- Technologies powering digital transformation
- Roadmapping your digital transformation strategy
- Hands-on automating customer follow-up
- Email automation
- Micro sales funnels
- How to automate your marketing
- Levels of automation
- Cloud computing... and more!!!
In the digital age, the only way to survive and thrive is to embrace digital!
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