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Developing, Implementing & Managing an Effective Marketing Plan

Developing, Implementing & Managing an Effective Marketing Plan

Book (01 Jan 2000)

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Book information

ISBN: 9780844233703
Publisher: American Marketing Association
Imprint: American Marketing Association
Pub date:
DEWEY: 658.802
DEWEY edition: 20
Language: English
Number of pages: 249
Weight: 780g
Height: 242mm
Width: 192mm
Spine width: 24mm