Publisher's Synopsis
"Key Note Reports" contain facts, figures and analysis on individual market sectors which have been compiled into reports covering markets as diverse as Fast Foods, Industrial Fasteners, Agricultural Machinery and Women's Fashions. Each "Key Note Report" has been specially designed for ease of instant reference, so that the specific information required can be located.;The reports aim to provide essential, reliable information so saving companies' time and money on market research.;Each report contains information on: industry supply - the major players, who they are and how they are performing; market size and trends - showing the size of the UK market and the performance of each sector over a number of years, so showing whether the market is growing / declining and where the opportunities for growth lie; industry structure - giving background information on the characteristics of the market; customer profiles - who the major customers are and how their needs are changing; recent developments - what current issues are influencing the market; and future prospects - how the market will develop; company profiles - financial data on a selection of the major players; further sources - a "mini-directory" of sources of information to aid research.;Each report is available in publication format or in disk format.
