Publisher's Synopsis
All medics involved in research, teaching and publication need to present their data in a manner which is meaningful and accurate. Now that access to specialists has become rare, the responsibility for preparing material for presentations is falling to the individual, and this book is for all those who are new to the business of using computer technology in the design and production of scientific information. Anyone who buys a computer can, in effect, become a writer, designer, typographer, artist and desktop publisher overnight, but many then find that they lack the knowledge to produce professional results.;In this practical guide to professional presentations, for healthcare professionals involved in writing papers or books and in presenting data in an understandable way, the authors begin with the basics of good design, indicating the common pitfalls into which many presenters fall.