Publisher's Synopsis
This book is packed with strategies and insights that make you question and improve your training course design. It focuses on how people learn as the main driver of structuring a course. It shows you how to design a good course for any field, no matter what medium you use to deliver it. Learn how the brain works, how people forget, how to gain and maintain attention and how to make a subject stick. Then use the easy-to-follow guidelines to design strategically by increasing curiosity, making content emotional, making learners repeat and using failure as a teaching tool. The book presents many examples and studies from cognitive psychology, neuroscience, instructional design and train the trainer that lead to important design decisions.