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Corporate Information Strategy and Management

Corporate Information Strategy and Management Text and Cases

6th Edition

Paperback (01 Nov 2002)

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Publisher's Synopsis

Corporate Information Strategy and Management: Text and Cases 6/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the readers experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

Book information

ISBN: 9780072456721
Publisher: McGraw-Hill Education
Imprint: McGraw-Hill
Pub date:
Edition: 6th Edition
DEWEY: 658.4038011
DEWEY edition: 21
Number of pages: 736
Weight: 1224g
Height: 241mm
Width: 190mm
Spine width: 38mm