Publisher's Synopsis
This book should be of interest to second and third year undergraduate and diploma courses in consumer behaviour for students of marketing, business and management studies; MBA courses.
3rd Edition
Book (15 Jan 1987)
Not available for sale
Out of stock
This book should be of interest to second and third year undergraduate and diploma courses in consumer behaviour for students of marketing, business and management studies; MBA courses.
ISBN: | 9780534075309 |
Publisher: | Kent Pub. Co. |
Imprint: | Kent Pub. Co. |
Pub date: | 15 Jan 1987 |
Edition: | 3rd Edition |
DEWEY: | 658.8342 |
DEWEY edition: | 19 |
Language: | English |
Number of pages: | 700 |
Weight: | -1g |