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Compressing the Product Development Cycle

Compressing the Product Development Cycle From Research to Marketplace

Book (23 Nov 1992)

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Publisher's Synopsis

Written in non-technical language, this text analyzes the principle reasons for America's long development cycles, explores the factors that drive the product cycle, and proposes practical steps to shorten the product's path to market.

Book information

ISBN: 9780814450062
Publisher: American Management Association
Imprint: American Management Association
Pub date:
DEWEY: 658.575
DEWEY edition: 20
Language: English
Number of pages: 214
Weight: 481g
Height: 228mm
Width: 152mm
Spine width: 22mm