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Commodity Advertising

Commodity Advertising The Economics and Measurement of Generic Programs

Hardback (03 Jun 1998)

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Publisher's Synopsis

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Book information

ISBN: 9780029104057
Publisher: Lexington Books
Imprint: Lexington Books
Pub date:
DEWEY: 659.113
DEWEY edition: 20
Language: English
Number of pages: 294
Weight: 454g
Height: 229mm
Width: 152mm
Spine width: 25mm