Publisher's Synopsis
âCommercial Character: The Joseph Fisher Lecture in Commerce, Delivered at the University of Adelaideâ examines the principles and practices that underpin successful commerce. Presented as part of the prestigious Joseph Fisher Lecture series, this work, delivered at the University of Adelaide, delves into the historical and ethical dimensions of commercial activity. L. A. Jessop explores the importance of character, integrity, and sound judgment in business dealings.
The lecture provides insights into the responsibilities of merchants and traders, offering valuable lessons applicable across various industries and eras. It underscores the enduring relevance of ethical conduct in fostering trust and sustainability in the commercial world.
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