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Co-creating service experience

Co-creating service experience Journal of Service Management - 26

Paperback (20 Apr 2015)

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Publisher's Synopsis

The objective of this journal is to bring service experience co-creation into the spotlight and to present state-of-the-art research that advances our understanding of this phenomenon and provides future directions for researchers and practitioners. As a whole, this journal serves as an opening to the study of service experience co-creation. It aggregates current research knowledge on the topic and features a rich mixture of perspectives on its study.

Book information

ISBN: 9781785602368
Publisher: Emerald
Imprint: Emerald
Pub date:
Number of pages: 168
Weight: -1g