Delivery included to the United States

Christian Kloeckner Defines Theory of Planned Behavior

Christian Kloeckner Defines Theory of Planned Behavior

Book (21 Jul 2016)

Not available for sale

Out of stock

This service is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Publisher's Synopsis

Dr Christian Kloeckner provides an overview of planned behavior theory, which is used to explain deliberate decision making. He uses purchasing organic food and electric cars as examples of how the theory is applied. Attitudes, subjective norms, and perceived behavioral control influence intentions and decisions.

About the Publisher

SAGE Publications Ltd

Over 700 journals, including those of over 298 learned societies and institutions, and over 800 books a year across a broad range of subject areas including business, humanities, social sciences, and science, technology, and medicine.

Book information

ISBN: 9781473992740
Publisher: SAGE Publications Ltd
Imprint: SAGE Publications Ltd
Pub date:
DEWEY: 153.8
DEWEY edition: 23