Publisher's Synopsis
Ever wondered if Tom Peters has considered writing a sequel to In Search of Excellence ? Or what Daniel Goleman thinks our business leaders should be doing about their Emotional Intelligence? Did you know that scenarios maestro Peter Schwartz worked on the visions for the future in the Hollywood blockbusters Deep Impact and Minority Report ? What′s the idea behind Kjell Nordstrom′s global tribe? All these questions and many others are posed and answered in Business, The Universe and Everything.
Business thinking and best practice is in a constant state of flux. In the business world, ideas change the way we do things, and they are constantly being changed themselves. Of course, the practical usefulness of many ideas is questionable and making thing happen is more difficult than the idea may suggest. While there may be nothing so practical as a neat theory, you still have to find the right theory.
This book will not turn a bad business into a good business. Nor will it turn a bad businessperson into an entrepreneurial genius. Life and business life isn′t like that. Business, The Universe and Everything is awash with bright ideas. The fascinating collection of interviews gives you first–hand insights from some of the world′s most brilliant and compelling business thinkers, offering you a smorgasbord of business ideas. You are free to pick and choose the ideas that resonate most with you, but remember that in the end, ideas are nothing without application.
