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Business Intelligence and Modelling

Business Intelligence and Modelling Unified Approach With Simulation and Strategic Modelling in Entrepreneurship - Springer Proceedings in Business and Economics

Paperback (02 Feb 2022)

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Publisher's Synopsis

This book highlights interdisciplinary insights, latest research results, and technological trends in Business Intelligence and Modelling in fields such as: Business Intelligence, Business Transformation, Knowledge Dissemination & Implementation, Modeling for Logistics, Business Informatics, Business Model Innovation, Simulation Modelling, E-Business, Enterprise & Conceptual Modelling, etc. The book is divided into eight sections, grouping emerging marketing technologies together in a close examination of practices, problems and trends. The chapters have been written by researchers and practitioners that demonstrate a special orientation in Strategic Marketing and Business Intelligence. This volume shares their recent contributions to the field and showcases their exchange of insights.

Book information

ISBN: 9783030570675
Publisher: Springer International Publishing
Imprint: Springer
Pub date:
DEWEY: 658.472
DEWEY edition: 23
Language: English
Number of pages: 539
Weight: 848g
Height: 235mm
Width: 155mm
Spine width: 29mm